Many of us have probably heard the term, “affiliate marketing”, but what exactly is it? It is basically a commission structure in which you earn money on sales you generate for someone else’s site or program. You can earn money through direct sales of your own products, services, and even data-entry work if you like. Affiliate marketing is real and it is very popular with affiliate marketers.
What is cost per action marketing? CPA marketing is pay-per-performance marketing. CPA stands for cost per activity.
In this model, the affiliates are paid for performing a certain action and driving targeted traffic to the merchant’s site. This action may be, for instance, signing up, purchasing a product, or asking for a quote. You can make money just by providing useful, quality traffic to sites by simply driving traffic to their website. Driving traffic to someone’s site is an easy way to get paid by an affiliate marketer!
Do affiliate marketers really make money? As with every other aspect of Internet business, the answer is “it depends”. Some marketers are making thousands of dollars a month with CPA Networks. Others are barely scraping together enough money to keep their heads above water. If you are an affiliate marketer, I recommend you stick with CPA networks because they provide a great, stable income stream – especially if you are starting out in your real business.
The top affiliate networks are very profitable. To keep your head above water, you will need to test your campaigns and track your return of investment (ROI) with the different traffic generation methods you use to bring visitors to your site. You will be very happy to see high conversion rates from your CPA campaigns as long as you focus on improving your website, ad copy and ad designs.
You will need to do some research and learn the different traffic generation methods available to you. It doesn’t matter if you are using pay per click campaigns, social media advertising, article submissions, blog posts or press releases, if you don’t know how you will monetize them, you are just spinning your wheels. If monetization is not done correctly, you will lose a lot of money. With a little research, you can easily learn what is out there and find great, high converting CPA networks to bring traffic to.
What about the pay per click (PPC) side of the CPA Networks? Many of the top networks have integrated PPC into their affiliate networks so that the affiliates of the advertisers actually earn a commission from the publishers of the PPC ads. Now you may be thinking, why would I want to advertise on someone else’s site when I could advertise on my own site, right? The answer to that question is simple, when you place an ad on someone else’s site, you can potentially reach hundreds of thousands, if not millions of viewers. On your CPA Network, you can only target the specific keywords of the advertisers themselves and that is the first step in making money online.
As soon as you sign up for your CPA membership, you will be able to access all of the tools, information and tutorials needed to begin making money from affiliate marketing programs. Some of the great affiliate programs that will allow you to get started with a CPA Network are Clicksor, Bidvertiser, Adsense, Fastclick, JVZoo, Marketato and ClickBank. You will need to make sure that your payments are made by a pay pal account so that your commissions can be deposited directly into your bank account, giving you instant access to your profits!